by Melissa “will somebody PLEASE make me an Ambassador?” Urban
**Note: I don’t often write something JUST for one sex or the other… my posts tend to be pretty gender-neutral. You may think today’s write-up is directed at my female audience, but that is not true. It is directed to the females wearing the pants, AND the husbands and boyfriends who think you are bananas for shelling out that much money for a pair of “sweats”.**
There’s been a lot of buzz about the clothing company Lululemon – on the CrossFit Boards, on the Virtuosity blog, even on YouTube. Lulus and CrossFit have been partnered up as long as I’ve been on the scene – girls in Main Page videos all seem to sport the trademark colored waistbands of Lulu’s “Groove” style pants. So what’s the deal with Lululemon? Are they just a status symbol, a cultish CrossFit trend, or is there something of substance in those pants? As my Lulu collection is worth more than my car, I will share my expert analysis with you here.
Let’s cut right to the money shot, because I’m an instant gratification kind of girl, and this is really what you’re all waiting to hear. Ladies, a pair of Lulus will make your ass look fantastic six ways to Sunday. Which is more than enough reason all by itself to run – not walk – to your nearest Lulu retailer, grab a pair of Grooves and shove a Benjamin down the jog bra of the first sales girl you see. Case closed, and enjoy the rest of your Wednesday morning.
Still here? I suppose some people need more than just a nice looking ass to justify the expense. In which case, here you go.
Lululemon clothing is extremely well made. For one, the material retains its shape and style, even through weekly washings in warm water and drying on high. The pants don’t stretch out, shrink or lose their shape and the colors don’t run or fade. And even after rolling around on the floor with TGUs, scraping a bar up the front of my shins while deadlifting and banging my knees against the ground with walking lunges on an asphalt track, the material holds up – no holes, scuffs or pilling. Plus they absorb sweat like crazy (again, while holding their shape), and dry evenly and quickly, so you never feel sticky.
On top of their excellent construction, Lulu pants are extremely flattering on every single person I’ve ever seen trot out of their dressing room.There are so many different styles that they more than accommodate every size, shape and body type. They’ve paid attention to the details, too, so there are no irritating seams, or places where the fabric or waistband bunches, gathers or sticks out. And they come in three lengths, including tall for us 5’ 10” and up girls (with a 35” inseam). A little too long? The store will also hem your pants for free.
And if you’re looking for additional justification on the hefty price tag, some styles (like the Groove Sneaker) are completely reversible – a colored or patterned waistband on one side, and flat black on the other. Which, I have repeatedly (and unsuccessfully) argued in the Urban Court of High Finance, brings the actual price down to $50 a pair.
Finally, if you’re like me, you LIVE in your gym clothes. Five days a week, I wear Lulus to the gym. Plus they make up the bottom half of my Sunday morning breakfast/shopping/movie-going attire. Yes, these pants are so nice that they work equally well out of the gym. So I wear Lulus, on average, six days a week, almost every week of my life. Plus I wear them to certifications, and all my kettlebell coaching session, so in those instances, they are my work uniform. And all of a sudden, spending $100 on an article of clothing that will hold up for at least a year or two AND that I am guaranteed to wear every single week of my life sounds pretty sensible to me.
I can’t really speak to the workout tops, because I only own a few and I don’t wear them as frequently as the pants. However, I have several well endowed girlfriends who swear that Lulu jog bras are the ONLY thing they can comfortably run in. I’ll have to take their word for it, because I don’t have that issue. At all.
So there you have it. Will a pair of Lululemon pants put 10# on your squat or shave a minute off your 400M sprint? Probably not. But you might as well look good trying.
The defense rests