Skip the Label: If you see a Whole30 Approved logo on a product, you know it's Whole30 compatible and you can skip reading the label.

Whole30 Shopping Tips: Skip the Label to Save Time

You can save time shopping without tearing around the corner of one aisle—screeching your cart’s wobbling wheels on the faux wood floor—and almost toppling it over. It doesn’t require you to go ripping through each aisle, and turning the canned goods section of your local supermarket into a practice session...Shopping doesn’t have to be a marathon. Save time at the store when you skip the label with six Whole30 shopping tips.

Kite Hill is Whole30 Approved–why now?

By Melissa Urban, CEO It’s official! We’ve happily welcomed Kite Hill to our Whole30 Approved family. Of course, Kite Hill isn’t at all new to Whole30’ers, or me. I’ve been a fan and user of their products for many years, and love nothing more than swiping, smearing, and slathering a...It’s official! We've happily welcomed Kite Hill to our Whole30 Approved family. Read more about this decision from Whole30 CEO Melissa Urban.
The Science Behind Whole30's Success

The Science Behind Whole30’s Success

Wondering how the Whole30 program has led to millions of success stories? It starts with an elimination protocol.Why do so many people rave about the Whole30 Program? Is it an elimination diet? Here’s the science behind Whole30’s success.
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