Whole30 Approved®
Products and services to support your Whole30 success
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What is Whole30 Approved®?
Our Whole30 Approved® label is designed to let you know a product is 100% compatible with the rules of our Whole30 program, and that the product line and company who stands behind it has been vetted by our team. Furthermore, all Whole30 Approved products containing animal protein have met our established Animal Welfare Standards. We have a personal relationship with every Whole30 Approved partner, and feel confident that their products, core values, and mission are in line with ours and that of our community.
*Brands denoted with a “featured” label are Whole30 affiliate partners, which means we earn a small commission when you purchase their products through our link.
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Abbot’s Plant Proteins
Abbot’s is a wellness company crafting delicious and versatile plant-rich foods from real, whole food ingredients that nourish our health, well-being, and vitality. With Abbot’s, feel the transformative power of good, clean food.
Fourth and Heart
Fourth and Heart's mission focuses on enhancing your pantry with high-quality, innovative products. We offer a lactose-free, high smoke point "better butter," marked by our line of grass-fed, pasture-raised ghee available in five flavors. And, our newest innovation, first-of-their-kind ghee sticks.
LaCroix
Indulge with LaCroix Sparkling Water—it has 0 calories, 0 sweeteners, 0 sodium, and is eco-friendly. With 27 flavors, including the latest Mojito, it's a refreshing choice. Follow @lacroixwater for more.
I Eat My Greens
I Eat My Greens isn't your typical soup brand – it's a movement. We believe food should not only be tasty but also good for you. It's about finding that sweet spot where deliciousness meets nutrition. Our soups are convenient, ready-to-eat, chef-crafted creations that will delight your taste buds and nourish your body!
Teton Waters Ranch
Our 100% grass-fed & finished cattle live and eat as nature meant them to—only on well-managed pastures, and never on a feedlot. Made with only a handful of clean ingredients.
Waterloo Sparkling Water
We’re the sparkling water that goes all in on full flavor every day. With authentic flavors and lively carbonation, we are full-flavor artistry in purified sparkling water. Water Down Nothing with Waterloo. A refreshing change from the usual.
Primal Cuts Biltong
Primal Cuts biltong is a clean, protein-packed snack made with grass-fed beef. Perfect for on-the-go moms and dads, kids' lunch boxes, and health-focused individuals. Free from sugar and artificial ingredients, it’s a wholesome option for the whole family.
True Story Foods
At True Story, we’re food lovers who’ve come together to bring only the best, most delicious meat to the table. We believe in using simple, ethical ingredients and that belief is a part of every aspect of our business. Take 15% off your first order with code WHOLE30!
Pederson’s All Natural
Certified humane, all natural, nitrate/nitrite free, and sugar-free bacon, sausages, hot dogs, and ham available in stores throughout the U.S. and Canada.
Vessel Kitchen
Vessel Kitchen, a Utah-based fast-casual eatery, provides customizable dishes that help you maintain a balanced diet. Serving scratch-made, seasonal meals quickly and affordably, our dishes cater to all tastes, including vegan, vegetarian, and Whole30, across 7 locations.
Kite Hill
Kite Hill makes game-changing plant-based foods that not only taste good, but do good, for your mind, body, and the planet.
FrannyJoe’s Sauces
Created in Kansas City, FrannyJoe’s makes a versatile sauce bursting with a naturally sweet flavor. Great in sloppy joes, on top of meatloaf, a dip for potatoes and fries, or a coating for your wings, FrannyJoe’s is made with wholesome and simple ingredients!
The Joyful Food Co.
We’re a one stop shop for healthy convenience. Our to-go meals make dinnertime a breeze. We prioritize high quality ingredients and our passion is providing convenient food that is simple, clean and delicious.
The New Primal
Tasty meat snacks made with high-quality ingredients that meet you where you are! These portable meat snacks are perfect for those emergencies or rounding out a mini-meal. Full of flavor and Whole30 compatible! Use code Whole30 for 20% off online orders (cannot combine with subscriptions).
Humm Probiotic Seltzers
From the makers of the first and only Whole30 Approved kombucha, Humm now brings you their new Probiotic Seltzer line — similar in flavor and fizz to the one you already drink, but it’s got two billion probiotics, zero calories, and vitamin C+D to support a healthy immune system.
Ulivit Plant-Based Crumbles And Bites
High Protein Meatless Crumbles & Bites from Peas! These tasty and versatile ground meat, chicken, and egg alternatives are 100% plant-based, clean, gluten-free, soy-free, and non-gmo! Good for you. Good for the planet. Available in Canada.
Naked Bacon
Sugar-free, nitrite-/nitrate-free, all-natural bacon and breakfast sausage.
Brooklyn Biltong
Seasoned, all-natural dried beef snacks available in health food stores and online.
