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Melissa Urban

Melissa Urban

Melissa Urban is an 8x New York Times bestselling author (including the instant bestseller, The New Whole30) who specializes in helping people establish healthy boundaries and successfully navigate habit change. She has been featured by the New York Times, People, the Wall Street Journal, Forbes, The Today Show, and Good Morning America, and is a prominent keynote speaker on boundaries, building community, health trends, and entrepreneurship. She lives in Salt Lake City, UT with her husband, son, and two rescue doodles.
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Articles/Recipes


Whole30 image
  • w30
  • Entrée
  • Events and Holidays

A Whole30® Fourth of July

U.S.
Melissa, a long-haired smiling woman, and text that says Dear Melissa
June 2, 2014, 10:00 am
  • Dear Melissa
  • Special Populations

Dear Melissa: The Whole30 and Eating Disorders

Welcome to Dear Melissa, where I answer your questions about the Whole30 and Food Freedom. Today, we’re talking about a serious subject: whether the...
Dear-Melissa-Header
May 19, 2014, 10:00 am
  • Dear Melissa

Dear Melissa, How Do You Eat? (Part 3)

Welcome to Dear Melissa, where I answer your questions about transitioning into or completing a Whole30, successfully sticking to your new Food Freedom habits, and figuring out...
Dear-Melissa-Header
May 12, 2014, 10:00 am
  • Dear Melissa

Dear Melissa, How Do You Eat? (Part 1)

This is probably the question we get the most often—but how do you eat? You ask us in seminars, reporters ask us during interviews,...
Whole30 Mayo
  • w30
  • Dips, Sauces and Dressings
  • Recipes

The Best Mayo You’ve Ever Made

By Melissa Urban, who always hated mayo until she started making it herself I was talking to a Whole30'er the other day who mentioned she had never made homemade mayo.
willpower
April 14, 2014, 10:00 am
  • Mindset

Waiting for the Second Marshmallow: How to Boost Your Willpower

Today's STM entry comes from us - more accurately, from Dallas' recent obsession with our Whole30 approved cranberry sauce from the Thanksgiving STM series....
Dear-Melissa-Header
March 31, 2014, 10:00 am
  • Dear Melissa

Dear Melissa: Get Me Back on the (Whole30) Road

Welcome to Dear Melissa, where I answer your questions about transitioning into or completing a Whole30, successfully sticking to your new Food Freedom habits, and figuring out...
header-captain-tom
March 4, 2014, 1:00 pm
  • Testimonials

Whole30 Success Story: An Update from Captain Tom

A guest post by Tom Urban (“Captain Tom”) – otherwise known as Melissa Urban’s dad. From Captain Tom On February 20th, 2010, Melissa wished...
A-is-for-Awareness
February 17, 2014, 11:00 am
  • Kids and Family

A is for Awareness: Helping Your Kids Connect Food and Behavior

As outlined in It Starts With Food, the Whole30 has two parts: elimination and reintroduction. First, you completely eliminate potentially problematic foods for a...
pastor-frank-header
February 14, 2014, 11:00 am
  • Testimonials

Whole30 Success Story: Pastor Frank

In early January 2014, we came across a photo on Instagram posted by Sarah-Marie. There is little we love more than someone turning their...
Melissa, a long-haired smiling woman, and text that says Dear Melissa
January 30, 2014, 11:00 am
  • Dear Melissa
  • Mindset

Dear Melissa: Can You Do the Whole30 Forever?

Welcome to Dear Melissa, where Whole30 co-founder and CEO Melissa Urban addresses your questions and concerns about transitioning into or completing a Whole30, successfully...
perfect-whole30-header
January 20, 2014, 11:00 am
  • Mindset
  • Tracking Success
  • Troubleshooting

How To Do The Perfect* Whole30

*The answer is, it doesn’t exist. Read on, please. The Whole30 is in full swing, with thousands of you in the middle of your...
quitting-the-whole30
January 13, 2014, 11:00 am
  • Troubleshooting

Do you REALLY want to quit the Whole30®?

Did you know that Days 10-11 are when you are most likely to throw in the towel on your Whole30® program? It’s true—we’ve compiled...
camper-header
January 8, 2014, 11:00 am
  • Testimonials

Emilie and Shayna Do the Whole30® (While Living In a Camper)

Nearly a year ago, Emilie and her friend Shayna left their homes in San Diego and set out on a year-long road-trip documentary project in...
bone-broth-faq-header
December 16, 2013, 4:00 am

The Bone Broth FAQ

Over the weekend, we posted an Instagram photo of a pot of bone broth simmering away captioned, “Bone broth for A.M. sippin’ is going...
Keeping Weight On During The Whole30®
December 9, 2013, 11:00 am
  • Meal Planning Support and Prep
  • Troubleshooting

Keeping Weight On During The Whole30®

The Whole30 isn’t designed to help people change their body composition or lose weight, and we ask people to take a much-deserved break from...
janet-header
October 3, 2013, 10:00 am
  • Testimonials

Whole30 Success Story: Janet W. and Chronic Urticaria (Hives)

We’ve heard more than a few Whole30 succes stories that stop us in our tracks: Jessica O,Summer W, Brian M. But today, Janet’s photos are what...
ken k w30 header
June 19, 2013, 12:00 pm
  • Testimonials

Ken K.’s Whole30® Success Story

We love Whole30® success stories, don’t you? And we especially love this short but sweet story from Ken K. who navigated his way through the program...