
Melissa Urban
Melissa Urban is an 8x New York Times bestselling author (including the instant bestseller, The New Whole30) who specializes in helping people establish healthy boundaries and successfully navigate habit change. She has been featured by the New York Times, People, the Wall Street Journal, Forbes, The Today Show, and Good Morning America, and is a prominent keynote speaker on boundaries, building community, health trends, and entrepreneurship. She lives in Salt Lake City, UT with her husband, son, and two rescue doodles.
By Author
Articles/Recipes

March 31, 2014, 10:00 am
- Dear Melissa
Dear Melissa: Get Me Back on the (Whole30) Road
Welcome to Dear Melissa, where I answer your questions about transitioning into or completing a Whole30, successfully sticking to your new Food Freedom habits, and figuring out...

March 4, 2014, 1:00 pm
- Testimonials
Whole30 Success Story: An Update from Captain Tom
A guest post by Tom Urban (“Captain Tom”) – otherwise known as Melissa Urban’s dad. From Captain Tom On February 20th, 2010, Melissa wished...

February 17, 2014, 11:00 am
- Kids and Family
A is for Awareness: Helping Your Kids Connect Food and Behavior
As outlined in It Starts With Food, the Whole30 has two parts: elimination and reintroduction. First, you completely eliminate potentially problematic foods for a...

February 14, 2014, 11:00 am
- Testimonials
Whole30 Success Story: Pastor Frank
In early January 2014, we came across a photo on Instagram posted by Sarah-Marie. There is little we love more than someone turning their...

January 30, 2014, 11:00 am
- Dear Melissa
- Mindset
Dear Melissa: Can You Do the Whole30 Forever?
Welcome to Dear Melissa, where Melissa Urban addresses your questions and concerns about transitioning into or completing a Whole30, successfully sticking to your new...

January 20, 2014, 11:00 am
- Mindset
- Tracking Success
- Troubleshooting
How To Do The Perfect* Whole30
*The answer is, it doesn’t exist. Read on, please. The Whole30 is in full swing, with thousands of you in the middle of your...

January 13, 2014, 11:00 am
- Troubleshooting
Do you REALLY want to quit the Whole30®?
Did you know that Days 10-11 are when you are most likely to throw in the towel on your Whole30® program? It’s true—we’ve compiled...

January 8, 2014, 11:00 am
- Testimonials
Emilie and Shayna Do the Whole30® (While Living In a Camper)
Nearly a year ago, Emilie and her friend Shayna left their homes in San Diego and set out on a year-long road-trip documentary project in...

December 16, 2013, 4:00 am
The Bone Broth FAQ
Over the weekend, we posted an Instagram photo of a pot of bone broth simmering away captioned, “Bone broth for A.M. sippin’ is going...

December 9, 2013, 11:00 am
- Meal Planning Support and Prep
- Troubleshooting
Keeping Weight On During The Whole30®
The Whole30 isn’t designed to help people change their body composition or lose weight, and we ask people to take a much-deserved break from...

June 19, 2013, 12:00 pm
- Testimonials
Ken K.’s Whole30® Success Story
We love Whole30® success stories, don’t you? And we especially love this short but sweet story from Ken K. who navigated his way through the program...

June 5, 2013, 12:00 pm
- Testimonials
Cheryl’s Whole30® Success Story
Note: We received the following success story from our Whole9 Seminar Team members Nick Kirkes and Rachel Miller who own Inner Strength Indy. Nick...

February 22, 2013, 11:00 am
- Testimonials
Whole30 Success Story: Pregnancy and April V.
When we first read of April V.’s Whole30 results, we took special interest. Turns out April started her Whole30 while eight (8!) months pregnant...

January 19, 2012, 12:00 pm
- Testimonials
Whole30® Success Story: Jenn L.
A few months ago, we received a note from Jenn L., a friend and unofficial “client” of Lauren Guibert, one of our original Whole9...