
Melissa Urban
Melissa Urban is an 8x New York Times bestselling author (including the instant bestseller, The New Whole30) who specializes in helping people establish healthy boundaries and successfully navigate habit change. She has been featured by the New York Times, People, the Wall Street Journal, Forbes, The Today Show, and Good Morning America, and is a prominent keynote speaker on boundaries, building community, health trends, and entrepreneurship. She lives in Salt Lake City, UT with her husband, son, and two rescue doodles.
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Articles/Recipes

Plant-Based White Bean Chili from The New Whole30
Try this Plant-Based White Bean Chili from The New Whole30 for a hearty, veggie-packed dish that’s easy to make and even better the next day.

- Entrée
- Recipes
- Soups, Stews and Chilis
Larb-Inspired Butternut Squash Soup from The New Whole30
If you’re craving bold, Southeast Asian flavors in a comforting bowl of soup, this Larb-Inspired Butternut Squash Soup from The New Whole30 will knock it out of the park.

October 15, 2024, 10:49 am
- Dear Melissa
Dear Melissa: Exploring your bio-individuality with the Whole30
Dear Melissa, There are so many devices that we can use to collect health data. Fitness trackers, blood glucose monitors, watches, hydration sensors…are these...

September 23, 2024, 10:00 am
- Dear Melissa
- Troubleshooting
Dear Melissa: Why does Whole30 reintroduction feel so hard?
Dear Melissa, I know you’re supposed to reintroduce on the Whole30, but I still struggle with this phase. Why does 10 days of reintroduction...

September 20, 2024, 10:48 am
- Dear Melissa
Dear Melissa: How to make the perfect Big A** Salad
If you’ve been following me on Instagram, you KNOW I’m a huge fan of the B.A.S. (otherwise known as the Big A** Salad). I...

September 12, 2024, 11:30 am
- Dear Melissa
A behind the scenes look at The New Whole30 recipes
Dear Melissa, As an aspiring food and lifestyle photographer, I’m fascinated with the behind-the-scenes of shooting a cookbook. Do they really use hairspray to...

September 12, 2024, 3:15 am
- Whole30
Explore The New Whole30 bonus content
The New Whole30 has been out for just over a month, and your feedback has been incredible! From just the first page of our...

September 3, 2024, 3:14 am
- Whole30
Choose your own adventure: A guide to The New Whole30
I wrote The New Whole30 completely from scratch—which was not what I was originally planning to do. Going into this project, I assumed I’d...

August 27, 2024, 1:15 pm
- Dear Melissa
The role of Whole30 convenience products during your program
Dear Melissa, I love seeing so many Whole30 Approved salad dressings, condiments, and bone broths in the grocery store today. It makes meal prep...

- Entrée
- Recipes
Curried Pineapple and Pork Fried Cauliflower Rice
If you're craving something quick, filling, and packed with bold flavors, this Curried Pineapple and Pork Fried Cauliflower Rice from The New Whole30 is a win!

- Recipes
Macrobiotic Bowl with Turmeric-Ginger Dressing
This vibrant Macrobiotic Bowl from The New Whole30 is packed with plant-based protein, colorful veggies, and a bold turmeric-ginger dressing.

August 13, 2024, 1:24 pm
- Dear Melissa
Dear Melissa: Can you explain the new Pancake Rule?
Dear Melissa, You’ve said there were some updates to the Pancake Rule in The New Whole30. Can you break them down for me? —Love,...

- Appetizers and Snacks
- Recipes
Cashew Mango Snack Mix
An unexpected ingredient takes this Cashew Mango Snack Mix to new heights.

- Appetizers and Snacks
- Breakfast
- Recipes
Whole30 Air Fryer Scotch Eggs with Braised Spinach and Harissa Dipping Sauce
This is one protein-packed breakfast!

July 29, 2024, 3:42 pm
- Dear Melissa
Dear Melissa: Has the Whole30 gone soft? I miss your tough love.
Dear Melissa, You’ve talked about how the voice, tone, and language in The New Whole30 has evolved over the years. I appreciate that you’ve...

Plant-Based Chorizo Stir-Fry Over Cauliflower Grits
This Plant-Based Chorizo Stir-Fry Over Cauliflower Grits is for lovers of heat, with just the right amount of spice to light up your taste buds.

July 11, 2024, 3:00 am
- Whole30
Elimination diets, privilege, and the Whole30
One of the most common criticisms I hear about the Whole30 is that an elimination and reintroduction program like ours should only be prescribed...

July 9, 2024, 3:00 am
- Diet and Nutrition
- Whole30
Can your kids do a Whole30 with you?
Many parents consider bringing their kids along on their Whole30 journey in an effort to make meal planning easier, introduce more whole foods into...