What is the Whole30®
The Whole30 has been changing lives since 2009, when co-founder Melissa Hartwig Urban blogged about a 30-day dietary experiment that transformed her health, habits, and emotional relationship with food.
Since then, millions of people have changed their lives* with the Whole30 program; eliminating cravings, improving energy and sleep, reporting an improvement in allergies, anxiety, chronic pain, digestive issues, skin conditions; and losing weight healthfully and sustainably.READ THE RULES
Thirty days of self-care. Thirty days of new, healthy habits. Thirty days of community. The Whole30 has the power to change your life, and you are worth it.
CO-FOUNDER & CEO
Read Our Books
Learn more about the Whole30 and how to achieve Food Freedom in our New York Times best-selling books
Browse Our Recipes
Our collection of over 250 free Whole30 recipes will keep you nourished and satisfied during your Whole30.